CrackTrace

From field inspection to postcard lead

The B2B workflow for foundation repair field teams — capture on site, mail a branded lead, and let homeowners reopen the walkthrough by QR.

Invite-only. Organization accounts are provisioned by your CrackTrace admin.

How it works

Inspection to owner follow-up

One continuous path from the job site to the mailbox — designed for foundation repair field reps, not consumer DIY signup.

  1. Location

    Pin the property on a map and confirm the mailing address before you leave the job site.

  2. Capture

    Record a short inspection video and supporting photos that document what you found.

  3. Postcard

    Submit for a branded postcard lead produced and mailed to the homeowner.

  4. QR video landing

    Homeowners scan the postcard QR to watch the walkthrough and request a free inspection.

Platform

Everything the field visit needs to become a lead

CrackTrace connects capture, branding, physical mail, and the homeowner video experience in one product for your organization.

01

Field-ready capture

Map pin, mailing address, owner details, issue tags, video, and photos — gathered in one guided workflow while you are still on site.

02

Branded physical mail

Every lead can become a company-branded postcard that arrives in the mailbox, not another forgotten email.

03

QR to walkthrough

The postcard links to a video landing page with your inspection footage and a clear Request Free Inspection call to action.

04

Organization control

Invite-only access, org branding, and admin-provisioned accounts keep CrackTrace inside your foundation repair team.

In the field

Capture once. Follow up with substance.

Pin the property, confirm the owner, tag issues, and record the walkthrough before you drive away. CrackTrace keeps the inspection record ready for postcard generation and owner follow-up.

  • Map and mailing address confirmation
  • Owner contact details on site
  • Issue types and inspection media
  • Submit for postcard production
Explore features

For the homeowner

A postcard they can open again

Physical mail creates a second moment after your visit. The QR code brings them back to the walkthrough and a clear next step with your team.

01

Postcard arrives

A branded mailer reaches the homeowner after the inspection.

02

QR opens the video

They watch the property walkthrough on a simple landing page.

03

Request inspection

One clear CTA helps them ask your team for a free inspection.

Why CrackTrace

Professional follow-up for foundation repair teams

Close the gap after the visit

Inspections lose momentum when follow-up depends on sticky notes and delayed office work. CrackTrace turns the visit into a mailed lead the same workflow.

Look like your company — not a vendor

Postcards and owner-facing pages carry your brand so homeowners recognize the team that was at their property.

Built for provisioned field teams

No public self-signup. Field reps sign in with an organization account created by your CrackTrace admin.

See CrackTrace with your organization

Request a demo and we will walk through the field-to-postcard workflow for your foundation repair team. Access remains invite-only.